Farm Fresh to You is a family farm that has been growing organic vegetables and fruits since 1976. They deliver fresh, seasonal and 100% certified organic produce and hand-crafted farm products conveniently to their customers’ homes or offices.
They are planning an expansion to Jæren, Rogaland, Norway, and for that, I developed a new logo and visual identity to suit new customers and markets. They also needed suitable packaging for their products and branding on the delivery vans. The logo and visual identity were to be presented in a Brand Manual.
The brand’s look is rustic with a modern twist. The image of vegetables on a wooden table adds to the style, and the dark brown background communicates honesty and trust while contrasting with the logo’s bright colours.
